This social post was designed to bring new life to a brand of electric bikes. It focuses on the best-selling bike of the range, the ‘Chameleon LS’. As well as a revised, more eye-catching colour palate and bold typography reflecting the ‘electric’ theme, I created an accompanying chameleon character to bring more personality to the branding. Using the new branding elements, I created an animated social post to bring more attention to the product and the brand.
